Microsoft
has made massive changes to its console strategy over the last two years. The
Xbox One is cheaper, less restrictive, and more feature-rich than it once was.
But in spite of these strides in the right direction, the PS4 still remains
dominant. And if a recent analyst report is to be believed, Microsoft’s console
is doomed to play second fiddle to the PS4 well into 2018.
Recently, Strategy
Analytics released a report on the
sales trends of the current console generation. By the end of 2018,
this analyst predicts that Sony will have sold 80 millionPS4s. On the other
hand, Microsoft will have sold just 57 million Xbox Ones. Neither number is anything
to sneeze at, but that estimation puts Sony way out in front.
More than anything, this
report just adds credence to the idea that the PS4 is Sony’s return to the
glory days of the PS2. Perhaps
the sales gap won’t be quite as steep as it was two generations ago, but the
Xbox team must be upset that they’ve burned so much good will with early
mistakes. Hot off the Xbox 360, this was Microsoft’s generation to lose, and
lose it did.
What about the Wii U? Well, it looks like Nintendo’s
platform will be hovering between 15 and 20 million if this report is to be
believed. Even with last year’s top-notch first-party showing, hardware sales
were weak. The Legend of Zelda is supposed to ship sometime in 2015,
but even that won’t be able to pull the Wii U out of the gutter. I’m certainly
not saying that it will sink Nintendo, but the Wii U continues to reek of
failure.
Meanwhile, PS4
exclusives have been few and far between. Even worse, Sony’s The
Order: 1886 has
received shockingly harsh
review scores. At this point, Bloodborne and Uncharted 4 are pretty much the only major exclusives
on the horizon. The PS4’s hardware is superior, and Sony’s messaging has been
more consistent, but the severe lack of compelling titles could hurt the PS4 in
the long run.
So, can Microsoft change
its fate? It’s definitely in the realm of possibilities. Redmond has been
surprisingly proactive with massive
shifts in strategy, and the Xbox One even managed to outsell the PS4 for a
number of months in 2014. At this point, what these consoles need more than
anything is content. And since Microsoft has Halo, Gears
of War, and Tomb Raider on lockdown, the future looks bright
for Xbox One owners even if the sales gap never shrinks.



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